Jaguar E-Pace Barrel Rolls Into The Spotlight

How do you debut a new vehicle and generate both hype and interest? What if that vehicle is very different from what you’ve done before and needs more attention for that? Well, for Jaguar, that’s the electric E-Pace sport utility. Instead of launching it with a media event, some TV spots, and a few social media pushes, the English automaker decided to.. well, literally launch it.

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